Making Soda Cool: Coke, Pepsi Try Giving Soda Hipster AppealCoke and Pepsi want to shake their Big Gulp image and cultivate a more hipster appeal.
America's Most Hipster CitiesPretty much any US city, short of maybe Birmingham, AL, has some elements/neighborhoods of hipster culture at this point (you really just need a fixed-gear bike shop, right?), but these 10 cities are vying for the title of hipster-est. Behind Williamsburg, of course.

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