MIAMI–(BUSINESS WIRE)–Dec 15, 2016– Everyone has experienced that moment during the holidays when opening a gift, only to quickly wish it was something else entirely. For the holiday season, BURGER KING® restaurants are offering a WHOPPER® sandwich in exchange for an unwanted gift. Who says miracles don’t exist?
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BURGER KING® Exchanges Lousy Holiday Gifts for WHOPPER® Sandwiches (Photo: Business Wire)
All guests need to do is head down to the BURGER KING® restaurant located at 910 Arthur Godfrey Road, Miami Beach, FL 33140 between 10:30am and 5pm during Boxing Day on December 26 th to swap their unwanted present for a flame-grilled WHOPPER® sandwich. The exchange will be taking place across the globe in select London and Brazil restaurants as well.
If you are unable to make it to the restaurant on December 26, don’t worry. The first 100 lucky fans to post a picture on Twitter or Instagram with their questionable gifts using the hashtag #WhopperExchange will get a surprise from the BURGER KING® brand’s social media accounts.
“At BURGER KING® restaurants, we are always looking for ways to surprise our fans, no matter if they were good or naughty,” says Fernando Machado, SVP Global Brand Management, for the BURGER KING® brand. “The WHOPPER® Exchange will offer our guests the chance to get a flame-grilled gift in exchange for an unwanted one. Because this holiday season, we want everyone to receive something they will love.”
BURGER KING® restaurants will donate all gifts to charity, because someone’s unwanted gift can be someone else’s treasure.
In the US, exchanges will be limited to a certain number of gifts accepted at the 910 Arthur Godfrey Road, Miami Beach, FL location. Acceptability of item to be determined by BURGER KING® Restaurant personnel in their sole discretion. Restrictions apply. See participating restaurant for details. TM & © 2015 Burger King Corporation. All rights reserved.
About BURGER KING®
Founded in 1954, the BURGER KING® brand is the second largest fast food hamburger chain in the world. The original HOME OF THE WHOPPER®, the BURGER KING® system operates more than 15,000 locations in approximately 100 countries and U.S. territories. Almost 100 percent of BURGER KING® restaurants are owned and operated by independent franchisees, many of them family-owned operations that have been in business for decades. The BURGER KING® brand is owned by Restaurant Brands International Inc. (TSX,NYSE:QSR), one of the world’s largest quick service restaurant companies with more than $23 billion in system sales and over 19,000 restaurants. To learn more about the BURGER KING® brand, please visit the BURGER KING® brand website at http://www.bk.com or follow us on Facebook and Twitter.
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CONTACT: ALISON BROD MARKETING + COMMUNICATIONS
Brooke Scher Mogan, 212-230-1800
KEYWORD: UNITED STATES NORTH AMERICA FLORIDA
INDUSTRY KEYWORD: RESTAURANT/BAR RETAIL FOOD/BEVERAGE OTHER RETAIL
SOURCE: Burger King Corporation
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