Tampa, FL– Friday, November 18th, Play 98.7 (WSJT-FM)’s Chad Pitt, afternoon drive DJ, will participate in Over the Edge for Heartbeat International’s Media Day.
Chad, along with lucky and brave local media personalities and VIPs, will rappel 280 ft “over the edge” of the Franklin Exchange building…all in the name of charity!
“I joined Heartbeat International’s Over the Edge campaign because the organization hits close to home for me,” says Play 98.7’s Chad Pitt. “My Dad suffered from atrial fibrillation and received numerous ablations. Prior to receiving a pacemaker last year, he was at risk for a stroke or a fatal heart attack. Because of this pacemaker, my Dad has a new lease on his life! And on November 18th, my Dad will be coming all the way from Richmond, Virginia to rappel off the Franklin Building with me in honor of Heartbeat International’s Over the Edge Campaign.”
The next day, November 19th, up to seventy-six participants will raise pledges in exchange for the chance of a lifetime to do the same. On the day of the public event (Saturday, November 19, 2011), the media will not be permitted on the rooftop due to safety, so Media Day (Friday, November 18, 2011) is the only opportunity for exclusive rooftop footage. Rope coordinators will assist camera crews to arrange and secure gear to achieve the best live or recorded coverage for stories, including helmet cams and microphones.
HBI supporters are going “over the edge” to get Tampa Bay’s attention and bring awareness to
cardiovascular disease, the world’s #1 killer. The all-day public event will be accompanied by a heart
health expo on the ground-level to educate Tampa Bay about heart disease and how to prevent it,
featuring health screenings, exercise classes, and vendor giveaways. More information about HBI and
this event can be found online at www.HeartbeatSavesLives.org.
Founded in 1984, Heartbeat International works with a network of medical manufacturers and international doctors and hospitals to provide cardiac implantable devices and treatment at no charge to the indigent patients they serve. In more than 25 years, they have saved over 11,000 lives in more than 25 countries worldwide.
WSJT is owned and operated by CBS RADIO, one of the largest major-market radio operators in the United States. A division of CBS Corporation, CBS RADIO operates 130 radio stations, the majority of which are in the nation’s top 50 markets. CBS RADIO also owns and operates WLLD, WYUU, WRBQ, WQYK FM/AM in Tampa.